Thunder Road, USA is both a racing fan’s dream come true and an audio and video masterpiece. Complete with a 1950s diner, old-fashioned drive-in theater, racing memorabilia, interactive displays and virtual-reality racing simulators, Thunder Road needed an audio/visual system that is invisible to guests but essential to delivering the full power of the Thunder Road experience.
Delivering top-quality audio and video was the primary goal throughout the space – so Muzak selected Bose® speakers, extensive video applications including a high-end Sanyo® projector and custom screen and a Crestron® system to operate the entire audio/visual system. Muzak also designed and installed an extensive video distribution and television system to play custom DVDs and allow for broadcast satellite television on race day. An estimated 250,000 fans enjoy the Muzak experience at Thunder Road each year.
“We couldn’t have chosen a better company to work with than Muzak. They have set the standard and enhanced Thunder Road.” Dan Elliot, Director of Marketing
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